As the world moves from traditional advertising to New Media Advertising where the advertising and brand exposure is no more dominated by big media companies, we will see more and more innovative ways to get the word out.
The potential of word of mouth advertising is very well recognized and in the times when Social Networks have really taken off, it provides a great opportunity to utilize the power of relations to spread the word around.
In the early months of March 2008, a chosen few talented team members of Halosys got together to create a platform that could help a small business or an enterprise pursue the holy grail of "Word of mouth advertising". With the experience of building Web 2.0 Solutions for more than 45 companies, the team came out with pragamatic and real world scenarios that combines the power of Social Networks and provides easy to use tool set to effectively spread the word and help generate Buzz for a business, create a coupon, promote a website or an event.
It's a great feeling to announce the private beta of Buzz New Media Group's first launch with Halosys team, www.BuzzKreator.com Am sure the Buzz New Media Group is as excited as we are at Halosys to launch this much anticipated platform.
Kudos to the entire Halosys team involved in making it happen and specially to Rajesh Kumar who led the project, Tanmay, Anupama, Rajesh Pratap, Vinay and Jainul.
The site is in private beta right now but is accepting invitations starting Feb 4th, 2009.
More insights coming soon.
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